Project under NDA
The company provides software and consultancy to finance, insurance and utility companies.
£2m in new opportunity in 12 months
The company needed to increase sales and required a strong pipeline of opportunity in order to supply a new senior sales professinal with consistent flow of leads. They stipulated that this must be achieved only using digital.
After 12 months the company had over £2m in new opportunities in their pipeline with a stellar list of organisations including the NHS, County Councils, Iron Mountain and St James Place Wealth Management. The strength of the pipeline helped to build the foundation for appointing a new Sales Director. The repositioning of the company was so successful that industry competitors started to engage to develop strategic partnerships.
original articles created
high performing videos created
new senior employee
major new customers